Chapter Member’s 2012 Publication

Book cover image

Janice (Ginny) Redish, renowned usability and documentation expert, published the second edition of her award-winning book Letting Go of the Words: Writing Web Content that Works. The new edition’s publish date is August, 28, 2012. It is available in Kindle Edition and paperback from Amazon.com.

The second edition provides

New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.

  • New material on content strategy, search engine optimization, and social media
  • Lots of new and updated examples
  • More emphasis on new hardware like tablets, iPads, and iPhones

Ginny Redish – Letting Go of the Words (Podcast Interview at STC Summit)

Tom Johnson of the STC Intermountain Chapter interviewed Ginny Redish at Tech Summit 09 about her award winning book, Letting Go of the Words: Writing Web Content that Works. A podcast of the interview lettinggoofthewordsis posted on his blog at https://tinyurl.com/cse72w. Tom writes about the latest trends in technical communication in his blog, "I’d Rather Be Writing" https://www.idratherbewriting.com/

Tom also runs the Writer River: Tech Comm Social News site. Writer River is a collaborative site where technical communicators can both read and post links to interesting online content.

Ginny Redish’s New Book Reviewed in “Communicator’s eNEWS”

Janice (Ginny) Redish, a member of the Washington DC Chapter, has a new book out called "Letting Go of the Words: Writing Web Content that Works", Morgan Kaufman Publishers, 2007, 380 pp., $49.95 (plus s&h; http://store.elsevier.com/product.jsp?isbn=9780123694867 or through http://www.redish.net). The Communicator’s eNEWS, Issue 78, September 2007, says that “This is a great guide for a team evaluating and revising a Web site.” Book excerpts, additional information about usability testing, and comments about writing for the Web are available on Ginny’s site at Articles and Slides.

Quotes

Redish has done her homework and created a thorough overview of the issues in writing for the Web. Ironically, I must recommend that you read her every word so that you can find out why your customers won’t read very many words on your website—and what to do about it.

Jakob Nielsen, Principal, Nielsen Norman Group

There are at least twelve billion web pages out there. Twelve billion voices talking, but saying mostly nothing. If just 1% of those pages followed Ginny’s practical, clear advice, the world would be a better place. Fortunately, you can follow her advice for 100% of your own site’s pages, so pick up a copy of Letting Go of the Words and start communicating effectively today.

Lou Rosenfeld, co-author, Information Architecture for the World Wide Web

 

Washington Independent Writer (WIW) Monthly Pubspeaks

Washington Independent Writers (WIW) Pubspeak Thursday, August 30, 2007

The monthly Pubspeaks resume at the end of the month.
Program 7:00-9:00 p.m., food and beverage orders from 6:30 p.m.

The Front Page
4201 Wilson Boulevard
Arlington, VA 22203
Wheelchair accessible, call (703) 248-9990
Metro: Ballston, on the Orange Line
GRAND AVENUES: The Story of Pierre Charles L’Enfant, the French Visionary Who Designed Washington, D.C.

Scott W. Berg tells the riveting story of Pierre Charles L’Enfant and the creation of Washington, D.C.—from the seeds of his inspiration to the fulfillment of his extraordinary vision.

L’Enfant’s story is one of consuming passion, high emotion, artistic genius, and human frailty. As a boy he studied drawing at the most prestigious art institute in the world. As a young man he left his home in Paris to volunteer in the army of the American colonies, where he served under George Washington. There he would also meet many of the people who would have a profound impact on his life, including Alexander Hamilton and James Monroe. And it was Washington himself who, in 1791, entrusted L’Enfant with the planning of the nation’s capital—and reluctantly allowed him to be dismissed from the project 11 months later. The plan for the city was published under another name, and for the remainder of his life L’Enfant fought for recognition of his achievement. But he would not live to see that day, and a century would pass before L’Enfant would be given credit for his brilliant design.

Berg recounts this tale, evocative of time and place, with the narrative verve of a novel and with a cast of characters that ranges from Thomas Jefferson and the other Founding Fathers to the surveyor who took credit for L’Enfant’s plans, the assistant who spent a week in jail for his loyalty to L’Enfant, and the men who finally restored L’Enfant’s reputation at the beginning of the 20th Century.

The author teaches nonfiction writing and literature at George Mason University. He holds a B.A. in architecture from the University of Minnesota, an M.A. from Miami University of Ohio, and an M.F.A. in creative writing from George Mason University.

Member cost is $10 with advance payment; $15 at the door. Nonmember cost is $15 with advance payment; $20 at the door. Reservations are required. To RSVP, call (202) 775-5150. Please mention the event for which you are responding and your membership status.

Questions, please contact John Curry.
jcurry319@gmail.com
301.770.2296