Save the date for the STC WDC Technical Communication Competition Awards Celebration and Seminar about "Engaging Your Target Audience Using Social Media". (Seminar Leader: "Blogger Bob" Burns, http://blog.tsa.gov/.
Location: Washington Marriott at Metro Center, Washington, DC.
Map and directions to the event.
Information About the Awards Celebration
STC members – $45.00*
Non-members – $65.00
Competition judges, entrants, volunteers, or full-time students – $30.00
Early Registration Bonus!
Register by February 15 to be automatically entered in a drawing for a free registration to the WritersUA Conference for Software User Assistance on March 21-24. That’s a $995 value!
Included in your registration is a plated lunch with salad, entree, and dessert. We will be serving:
- Executive Field Greens with mushrooms, roma tomatoes, asparagus, and balsamic vinaigrette
- Choice of Entree
- Grilled Chicken Breast served with caramelized chardonnay sauce, jasmine rice pilaf, baby carrots, and asparagus
- Ziti served with white sweet potato puree and chanterelle mushrooms, marjoram, crisp micro sage on sweet corn saffron sauce
- Double Chocolate Fudge Cake with raspberry sauce
- Bread and Beverages
- Assorted breads, butter, margarine, iced tea, assorted soft drinks, sparkling mineral water, Starbucks coffee, decaffeinated coffee, and selection of Tazo teas
11:30 a.m. – Check-in and competition entry display
12:00-12:45 p.m. – Plated lunch
12:45-1:00 p.m. – Introduction and welcome
1:00-1:45 p.m. – Seminar: "Engaging Your Target Audience Using Social Media"
Seminar Leader: Curtis "Blogger Bob" Burns, Transportation Security Administration (TSA) Office of Strategic Communications & Public Affairs
1:50-2:05 p.m. – Best of Show and Best Student Entry presentations
2:10-2:30 p.m. – Competition awards celebration
Download the flyer.
Information About the Seminar
What You Will Learn
- How the Transportation Security Administration (TSA) uses social media to improve communication and debunk myths
- Best practices for implementation of a social media strategy
- How social media can support an organization’s mission and assist in decision-making
The TSA blog at blog.tsa.gov/ was launched in 2008 with the intent of demystifying airport security processes and debunking myths by providing simple, non-bureaucratic explanations of why TSA does what it does to keep the traveling public safe. Curtis "Bob" Burns, best known as "Blogger Bob," is the manager and the primary voice of the blog, and he is supported by other TSA employees who also contribute with posts and responses to comments. Since its inception, the blog has provided a forum for open and transparent discussion between TSA and the public on a wide range of topics including the "why" behind security procedures, information on new policies, and myth busting of media and blog stories. Since its launch, the blog has received over 1 million hits.
Curtis "Blogger Blob" Burns started with the TSA in September 2002. He worked at the Cincinnati-Northern Kentucky International Airport (CVG) for 5 years and is currently located at TSA headquarters in Washington, DC. Bob started as a Transportation Security Officer (TSO) and has since been promoted to a Management Analyst with the Office of Strategic Communications and Public Affairs.
During his 6 years with TSA, he’s worked as an Operations Watch Officer, Instructor, Training Coordinator, Behavior Detection Officer, and served as the Vice Chairman on TSA’s first National Advisory Council – a group representing TSA’s frontline workforce in discussions with TSA leadership on security and workplace issues. Bob lives in Northern Virginia with his wife, two daughters, and a 100-pound German shepherd named Clarence.
Before joining the TSA, Bob was a singer / songwriter and traveled around the world with his band. Songwriting is now one of his hobbies along with record collecting, ugly ties, and photography. His favorite type of music is psychedelic garage rock music from the 1960s.