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Overcome Content Fatigue! Build a Strategy that Works
18 Mar 2014 @ 7:30 pm - 9:30 pm EDT
Are you suffering from content fatigue? Is the incessant demand for content draining you? Join DC Web Women for our next Speakers Series event on March 18 — “Overcome Content Fatigue! Build a Strategy that Works.” Our speaker is Ahava Leibtag, president of Aha Media Group and author of the book The Digital Crown: Winning at Content on the Web.
Graphic designers, developers, marketers, and UX folks, this event is for you too. You’ll learn how a content strategy helps projects run smoothly and different types of professionals work together.
Ahava will discuss why organizations get content fatigue and what you can do to cure it. She’ll share case studies and show techniques for
reinvigorating your content team:
— Practice a set of artful questions to ask when a project begins
— Learn to separate content from delivery
— Plan for repurposing of content from the beginning
— Structure your teams so everyone has a role to play in the publication process
Use hashtag #DCWWSS to Tweet about this event before March 18, and you will be entered to win a free copy of “The Digital Crown: Winning at Content on the Web!”
REGISTER at https://www.eventbrite.com/e/overcome-content-fatigue-build-a-strategy-that-works-with-ahava-leibtag-tickets-10475312943
DATE: March 18, 2014
TIME: 6:30 – 8:30 PM
WHERE: Canvas CoWork, 1203 19th St. NW, 3rd Floor, Washington, DC 20036
FEE: Use promo code DCWWLocal and pay the reduced ticket price of $15.
P.S. This event is open to all. Men are always welcome at DC Web Women events.